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Question Detail

Question ID# - 126

Lohren

Janet,
I have been a member of the Fashion community for 10 year. I know the value of quality clothing. What basic advice would you give to someone who wants to open a vintage shop?

Janet:

I asked Ellen Christine, owner of the Ellen Christine Millinery shop in New York, her advice for a new vintage shop owner. "Lohren should have lots of inventory to open, and then buy according to her customer requests. Your customer base is your most valued tool... they'll buy what they like, and what you advise, once they realize your sense of style and value your opinion. Accessories are too important to ignore. With a great base of clothing, some coats, lots of jackets, and tons of accessories, you can open anywhere and make a splash." Good luck!

Related Links -
1. Ellen Christine Millinery

Answered On:

6/10/2005 7:11:39 AM

About Janet

Janet Pytowski is a freelance fashion and beauty writer. She is the President of VIDCAT Productions, a company specializing in runway and archival fashion footage. Her company produced the documentary "Fashion Flashbacks!" that highlights fashion newsreels from the 1950s-1960s. Janet is a Press member of Mercedes-Benz Fashion Week and a Co-Founder of FASHIONDIG.

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